GUIDEcx Appoints Cody Irwin as Vice President of Product

Jun 21, 2022

As we continue our growth as the nation’s premier client onboarding platform, GUIDEcx® is expanding our team. To help us continue to propel our vision forward, we have appointed Cody Irwin as vice president of product. The role will see Irwin concentrating on the ever-expanding vision and strategy of GUIDEcx while ensuring a seamless transition to market and, above all else, a second-to-none customer experience.

With over 15 years in the tech industry, including time spent in Utah’s Silicon Slopes, Irwin brings a wealth of knowledge and experience to GUIDEcx. He spent over seven years with cloud software leader Domo, during which time he helped take the company public. He began his time there as an implementation engineer but rose through the ranks, ultimately signing off as director of product management, application platform. Most recently, he served as senior product manager at Google in Salt Lake City. He also taught as an adjunct professor at Brigham Young University, leading a course on database analysis and design with a focus on MySQL, Alteryx, AppSheet, and BigQuery.

“GUIDEcx is a product that solves so many problems for businesses and sets the standard for how people work together,” says Irwin. “We are changing the status quo of the client implementation process with a focus on helping people work better together. I look forward to building on this vision with a focus on our customers and how we can best help them guide impactful experiences.”

“Cody knows how to hone in on the customer and their needs and create a connection between people to ideas,” says Peter Ord, founder and CEO of GUIDEcx. “He understands our vision and long-term goals and wants to be a part of creating that brand awareness and market disruption.”

Irwin will join at a time of tremendous growth for GUIDEcx as it moves forward with plans to double its workforce by the end of this year following a successful $25 million Series B round of financing. Additionally, the client onboarding SaaS was once again ranked no. 1 in client onboarding by G2, the leading B2B software review website, this spring, earning 21 badges overall.


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