Todd White

Author
4 Customer-Gutting Sins of a Free Trial Offer Strategy

4 Customer-Gutting Sins of a Free Trial Offer Strategy

With estimates placing the value of the SaaS market at around $280 billion by 2026, free trial offers are among the more popular strategies for grabbing some of that traffic. But the steps you take to build that experience for potential customers will either secure a...

GuideCX vs. Totango

GuideCX vs. Totango

Like our comparison of GuideCX vs. Basecamp, we’re using G2 ratings to compare two powerful software solutions: GuideCX vs. Totango. Does your organization have a hard time retaining clients? Does your client onboarding process leave much to be desired from both your...

How Short- and Long-Term Goals Guide SaaS Client Onboarding

How Short- and Long-Term Goals Guide SaaS Client Onboarding

When your clients purchase your software or product, they do so for very specific reasons. During the sales process, something made them think your product could solve one or more of their problems. In most cases, your product probably can, but too many companies fail...

3 Easy Ways to Reduce Time-to-Value

3 Easy Ways to Reduce Time-to-Value

[Updated January 6, 2022]   Anyone who has ever been through an onboarding process likely knows the importance of learning to reduce time-to-value (TTV).  At its most basic, time-to-value is the amount of time between when a client purchases your products and...

GuideCX vs. Basecamp

GuideCX vs. Basecamp

Creating an excellent customer experience has never been more important—or more challenging. Not only do clients have higher expectations than ever before, but they also aren’t willing to settle for less. According to Forbes, 96 percent of customers will leave you for...

4 Ways to Hold Hybrid Office Parties This Year

4 Ways to Hold Hybrid Office Parties This Year

Holiday parties are back on the calendar this month, and some are hybrid office parties. After over a year of pandemic-dictated cancellations and virtually adapted parties, people are gathering again under the same bedecked roof. More and more offices are reopening...

Perfect Your HealthTech Implementation for Small-Business Clients

Perfect Your HealthTech Implementation for Small-Business Clients

In recent years, the healthtech industry has experienced a significant shift in both demographics and economics. Small-business healthcare professionals are either solo practitioners or practice with 3-5 other health professionals. This means they're actively looking...

GuideCX vs. Smartsheet

GuideCX vs. Smartsheet

Whether you already have a project management system in place and looking for a better fit or you’re new to the idea of using a project management software, we’re here to help you figure out a great solution for you. Like our comparison of GuideCX vs. Teamwork, we’re...