![graphic for a webinar title, Why Customer Success is not a Cost, but a Growth Channel](https://www.guidecx.com/wp-content/uploads/2022/11/WHY-CUSTOMER-SUCCESS-IS-NOT-A-COST-BUT-A-GROWTH-CHANNEL-300x200.png)
It’s time to shift the perceptions of Customer Success from purely a support function to a channel that drives revenue. Philipp Wolf, CEO of Custify, and Shawn Stinson, former director of Customer Success with GUIDEcx, discuss how to re-position Customer Success as a growth channel.