Forbes Technology Council: Three Strategies for Building Trust and Increasing Customer Revenue

By Peter Ord
Mar 12, 2021

“When it comes to increasing your company’s revenue, you don’t need to look far. According to research by Gartner, Inc. (via Marketo), ‘about 80% of a company’s future profits come from 20% of its existing customers.’ How can this be true? Customer retention is vital for continuous growth. Ensuring your customers have a positive experience means they will be more likely to ask for services from you again in the future.

First impressions are everything when it comes to customer retention, which is why I focus on building trust first. If a customer has a bad first experience with your company, they are unlikely to return to you in the future — even if your product is good. How can you build customer trust and use it to increase your company’s revenue?”

Read the full article here.

Read more GUIDEcx news articles here.

Peter Ord

Recent Articles

GUIDEcx Celebrates Hispanic Heritage Month

  The GUIDEcx team is comprised of over 100 extremely talented individuals from a wide variety of backgrounds and experiences. The unique perspective from each employee helps to drive creativity and foster an environment that puts an emphasis on teamwork in the...

GUIDEcx Nabs Best Relationship Honors in G2 Fall 2022 Awards

GUIDEcx, the leader in client onboarding and project management software, was named the winner of Best Relationship product in the Relationship Index category in the Fall 2022 G2 Awards. This honor includes a total of 23 awards in various categories, including the...