Why did he create GUIDEcx?
Our founder and CEO, Peter Ord, sat down with Poya Osgouei and Robby Allen of Uncharted & Eclectic to discuss his idea that blossomed into what is now GUIDEcx.
In this interview, Peter discusses what he did before GUIDEcx that inspired its creation and walks us through his journey from salesman to CEO.
Please give it a listen!
Director of GTM at GUIDEcx
Andrew Hull is the Director of GTM at GUIDEcx, where he focuses on how modern SaaS companies design and scale customer onboarding. In his role, Andrew works closely with implementation leaders, customer success teams, and revenue operators to understand what actually drives successful implementations, and where onboarding processes tend to break down.
Latest posts by Andrew Hull (see all)
- How to Reduce Manual Work in Customer Onboarding – August 31, 2026
- Introducing the State of Customer Onboarding in 2026: All New Report – August 17, 2026
- Customer Onboarding is One of the Most Complicated Challenges in B2B – May 27, 2026
