BRAND

All Things GUIDE.

GUIDEcx was founded on the principle of creating a better customer onboarding experience. Peter Ord, CEO and co-founder of GUIDEcx, saw an opportunity to help guide people through the implementation process in an organized and efficient manner.

The act of being a guide through the customer onboarding process has always been a pillar of the company and now we are excited to announce that we are further illustrating this concept with new branding.
The brand shines a bright spotlight on the concept of being a guide.

We bring this concept to life through a combination of eye-catching visuals, engaging imagery and authentic messaging.

Behind every great piece of software and implementation process is a human being. The guide concept really allows us to connect with our customers on a personal level. We understand your struggles because we’ve been there before and we know how to guide you out of them. And, we’re also here to celebrate your successes!

Our Pillars

WISDOM

Apply Knowledge

We created the category of customer onboarding just over five years ago and have a proven and tested method for delivering a successful implementation. With over 250,000 projects completed, we have the knowledge and experience to guide your team through any client onboarding project.

TRUST

Embolden Confidence

We do not accept the saying, “trust takes years to build.” Instead, we believe that trust can be earned upon the very first interaction. Our team knows how to build trust through authenticity and transparency in every step of the customer onboarding process.

HUMAN

Lead with Connection

An effective guide is empathetic, a good listener and a great teacher. We understand that behind every project is a team of people working together for a common cause. Our goal is to build and maintain strong relationships with all of our customers.